In: Uncategorized
9 Jul 2010Sometimes you just get stuck for ideas. Your mind is a blank. It makes it even harder to come up with the goods if your present or future business rests on your ideas. A little help and inspiration for a new article, a new product, or a completely new business wouldn’t go amiss in these [...]
In: Uncategorized
27 Jun 2010There are literally thousands of niches in the jewelry marketplace that can provide a comfortable source of income if you choose to specialize in serving a particular need. You will have a lot more business if you become known as the jeweler who specializes in a particular type of jewelry (for example, plus-size jewelry, men’s [...]
In: Uncategorized
22 Jun 2010I have interesting hypotheses that I probably shouldn’t share with you, but I will because I like you. It is my belief that Bing users are primarily buyers, while Google users are mostly researchers (and sometimes buyers). So, what does this mean if you’re a small business? It means you could be wasting a lot [...]
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18 Jun 2010Much of business involves inducing people to do what we want them to do. Whether it is to sign a proposal, return a call, set up an appointment, provide information or pay a bill, we are constantly nudging. In business, to exist you must persist. But what happens if your nudgee is flat-out unresponsive? Can [...]